PPWR Introduces New Requirements for Packaging – Here’s How We Help You Prepare for the Change

The European Union’s new Packaging and Waste Regulation (PPWR) will significantly reshape the packaging industry in the coming years. The new regulation introduces harmonised and binding requirements for all packaging placed on the EU market and drives the entire industry more strongly towards a circular economy.

From 2030 onwards, only packaging that is recyclable in practice – not just in theory – will be allowed on the EU market. In addition, packaging will need to achieve at least 70% recyclability. Recyclability must already be considered during the design phase to ensure compatibility with existing recycling systems.

At the same time, the use of recycled materials will increase, and companies will face stricter requirements regarding documentation, traceability and information about material origin and compliance.

At Rani Plast, we have been preparing for these changes for a long time. All our films are designed for recyclability, and in product development we combine performance with future PPWR requirements to ensure that your packaging solutions remain suitable also in the future.

Thanks to our strong recycled raw material network, efficient traceability systems and documentation expertise, we can support our customers in a practical and solution-oriented way throughout the transition.

Whether it is evaluating current packaging solutions, increasing the use of recycled materials or developing new solutions, we help our customers find alternatives that meet both business needs and future regulatory requirements.

PPWR is not only a new regulation – it is also an opportunity to build more sustainable, efficient and future-ready packaging solutions together.